Check out our Selling Out For Cancer Store
Context is valuable. If, for example, you didn't spend 6 months of your life creating your first e-commerce store in 1999 you can't fully understand why creating a store in four sleepless nights is beyond awesome. Is everything perfect on the Story of Cancer store? Not nearly, but it isn't all bad either.
RARE SEL (Playboy) Watch For Sale
Along with everything else I own, just about :).
I researched MagentoGo, Volusion and Shopify. Since I've already used Magento at Atlantic BT (a leader in Magento development in North Carolina) AND MagentoGo offered a 30 day free trial instead of only 14 days Magento won. Magento is an ecommerce platform. You fill in the blanks and MagentoGo creates the store.
To create an ecom store with almost 100 products to sell in in 4 days is astounding. The just under 100 "products" is stuff I've accumulated over 30 years of collecting. There will eventually be more than 400 items for sale, just about everything I own :).
I've already written the Why I'm Selling Out For Cancer Research post, but I discovered three unexpected benefits:
- Got back in touch with e-commerce roots.
- Remembered the stories that went with 30 years of collecting books, art and music.
- Realized every business should have a store now.
Stores POP with the magic elixir of User Generated Content (UGC) and social shares. Google LOVES UGC and social shares. Stores also teach valuable lessons about taxonomy, keywords and how to form your message to connect with THEM.
Stores help you remove the wall between YOU and THEM. Stores provide a new dimension to your brand. If you recommend books or discuss what SEO SOUNDS LIKE with links to Spotify you are disrupting in an authoritative way (Google and your customers will love that too).
Even a 10 item SWAG store helps its creators know about what creating an online store is really like. One of my most popular ScentTrails answers the question of if you need an Internet marketing degree or not. NO because there is not way a classroom can teach lessons I just re-learned over the last four sleepless days. The best way to become an Internet marketer is to grab some mane and sink spurs (lol).
Appreciate everyone's ongoing support. Every dollar raised by selling everything I own (keeping the computer I'm writing on and my car and that is about it) goes to the Story of Cancer Foundation, my 501c3 nonprofit to create www.CureCancerStarter.org the first crowdsourcing platform for cancer research and other "tech cures cancer" ideas.
Together we cure cancer in our lifetime. We cure cancer when we believe we can. I'm a believer, what about you? You in? Have fun shopping through my life and hope you will join our journey and help cure cancer.
Be sure to SHOP the Story of Cancer Store this weekend. Many things have an inventory of 1 and will be sold first come, first served :).M
Martin W. Smith
Founder, Story of Cancer Foundation