My Hour By Hour Recommendations
Digital Marketing For BusinessWhere: Raleigh Convention Center
When: Monday 4.15 and Tuesday 4.16
Why: Best Internet Marketers I know speaking.
Thinking Bigger Tuesday 4.16 at one o'clockOn Tuesday after lunch I will be sharing secrets on how to THINK BIG and why thinking different and BIG are so important. We lucky few Internet marketers need to think in MOVEMENTS not campaigns. We need to think BIGGER.
Here is the summary of my presentation I just sent to Phil:
Why Is Thinking Bigger Important?
Saying, “You must become a great content marketer, email marketer, search engine marketer and analytics marketer,” is easy, but how do you actually become GREAT? Three simple ideas will help your Internet marketing WIN big:
- Embracing Big Hairy Audacious Goals (BHAGs).
- Understand your Unique Customer Aspirations (UCA).
- Align Internet Marketing with your Brand's Ideals.
My Thinking Bigger presentation will include examples of personal BHAGs including Martin's Ride To Cure Cancer and CureCancerStarter.org, my favorite Internet marketing tools and a How To guide for creating the winning strategy your enterprise or small business needs to WIN BIG online.
Secrets Revealed#DMFB List: https://twitter.com/ScentTrail/dmfb-13 (creating a list of cool Internet marketers speaking or attending the conference. Follow @ScentTrail or use #DMFB and I will add you to the list).
Each day between now and my Thinking Bigger presentation I will share a secret I intended to discuss.
Tue 4.9: Secret Scoop.it
Wed 4.10: Secret Grow: How Ideas Power Profits and Growth At The World's Largest Companies by Jim Stengel explains how to align marketing to "Brand Ideals".
Thu 4.11: Paper.li, a favorite "do more with less" curation tool. Check out ScentTrail Daily. This GREAT tool creates a daily magazine from your Twitter feed and other sources. No matter WHAT this baby RUNS. Don't feel like curating today? Paper.li curates an amazing magazine FOR YOU.
Fri 4.12: Tell 'em what you are going to tell the, tell them and then tell them what you told them DOESN'T WORK in an age of cell phones and iPads. Must create "Tweetable" moments and then hire someone like Nikol Murphy's Talking Moose Media team to curate your Meetig 3.0 "meeting within a meeting" in REAL TIME. Want to see an example? Come to my 4.16 Thinking Bigger presentation. Nikol on Twitter: @1talkingmoose.
Sat Secrets 4.13: Some of the Presentations I'm Excited to experience (created a new page for Unofficial Resources and my recommendations).
Look forward to seeing / meeting you next week at #DMFB. Marty